Meta starts Testing Digital Collectibles on Instagram with Polygon

meta digital collectibles

Bob Coiney

May 10, 2022

Last year Facebook rebranded to Meta to introduce a metaverse approach to the largest social media platform. Over the past few months, Meta has been making gradual progress, and recently Mark Zuckerberg, the CEO of Meta, has announced that Meta will start testing NFTs and digital collectibles on a small number of users on Instagram this week. 

According to this development, a small group of creators and collectors of Instagram in the US will be able to use NFTs as profile pictures, following a similar approach as Twitter. Users in the test group will also be able to post NFTs at zero cost by linking to third-party digital wallets in-app, according to the company. The profile pictures with NFTs will get a special shimmer around the photo. 

What to expect?

Initially, Meta will support Ethereum and Polygon and will expand its services to Flow wand Solana soon. The third-party wallets that are compatible with Meta are rainbow, MetaMask, and Trust Wallet, along with Coinbase, Dapper, and Phantom. 

“Soon, we will roll out digital collectibles on Facebook, and will also soon allow people to display and share their digital collectibles as AR stickers in Instagram Stories, bringing the benefits of this technology to even more creators and collectors,” said a rep from Meta. 

Zuckerberg or the company has not yet confirmed the same feature rollout on Facebook for now. However, on Instagram, the creators will also be able to use augmented reality NFTs on stories using Spark AR, a free studio that allows users and businesses to create their filters. This move will help creators place their digital art into physical rooms and spaces. 

In other news, Meta has also officially opened the doors to its first physical store to sell hardware for virtual and augmented reality.

“In the Meta Store, you’ll be able to get hands-on experience with all our hardware products,” said a statement from the company. “We want you to interact with everything. We want you to pick stuff up. We want you to feel it.”